By profession I am a Digital Marketeer and by heart I am a Digital Marketeer with a very special Mad Love for all things Fashion. For more than a Month now I have consistently spotted Vespa on multiple sites and social platforms with an absolutely stunning creative and a genius ideation. My friends are sharing it, I am sharing it, it is all crazy here in India.
This iconic Brand from Italy has been associated with Fashion since 1943, when they designed the world’s very first Vespa. Featured in classic movies like Roman Holiday, it has always been the Vintage Star. The timeless posters created over the years by various popular and recognized artists have still not shown a single sign of age. It has been an inspiration to many and me, speaking through the colours and design.
I love the posters above, especially the one with the Elephant on the Vespa, which Chris Martin of Coldplay must have seen before shooting Paradise, and of course the Vespa Calender Photos from the 50’s.
All I can think of now is riding a Vespa on the Streets of Italy, dressed in a Summer Vintage Dress, winking away to glory.
Absolute Love.